Sustainable Employer Branding

Great employees – and strategies to attract, keep and recruit the right talant for the organization – will be a defining characteristic of the competitive landscape in years to come. To build a sustainable employer brand, attention must be paid to mechanisms that create an attractive workplace, regardless of the state of the economy. 

Gives you the models and tools

This book was nominated for HR Book of the year in 2009 and pinpoints a number of topics that organizations need to consider to stay competitive in the future. Based on multinational research and experience, Anders Parment and Anna Dyhre give you the background, models and tools necessary to develop a strong, consistent and sustainable employer brand.

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Buy it from Adlibris, Bokus, Bokia or CDON.

 

© 2017 Anna Dyhre AB